Choosing the Right Name
Finding the right name isn’t easy. And finding one that’s legally available is even harder.
Screening names for meaning, pronunciation, usage and relevance is one thing – checking them against what’s in the local and international marketplace is quite another.
Depending on how your brand will be used, and where, different rules apply. Sometimes you’ll need a business name, sometimes a company name. Most of the time, a trade mark is in order. If you plan to trade overseas, then registering the name as a trade mark is possibly the only choice you have. And the best decision you can make. Check out for more.
As part of the briefing process, we’ll discuss the legal aspects of creating a brand name and then help you with whatever you need to make the right choice. We’ll also help with choosing the right domain name for the brand.